Learning Resources.

Social media marketing is going to attract the next generation of construction workers. For the longest time, contractors have dismissed social media in construction. But as the labor shortage continues to increase, they won’t have any other choice than to leverage social media to attract the next generation.

Andrew Brown is the CEO of Toolfetch, a LinkedIn influencer of the trades, and a Founding Member of the Skilled Trades Advisory Council. Today, he breaks down his strategy for rewriting the narrative around the trades through social media content. Andrew also breaks down his ENTIRE short-form video strategy.

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